Tuesday, August 17, 2010

Guerrilla Business Intensive

Studying the online information that I can find and also having attended MMI myself, I find that this is an interesting training worth exploring.

Through high-impact processes, exercises, games, and case studies participants will learn:
    * How to earn a million dollars a year in any business you choose!
    * How to generate million-dollar ideas every 60 seconds.
    * How to make or save a fortune using guerrilla negotiation tactics.
    * How to start any business or division with little or no money down.
    * How to raise $10,000 to 1/2 a million dollars without asking anyone to finance anything.
    * How to set up your business for massive passive income or (sell it for millions if you choose to!)

The Guerrilla Business Intensive with T Harv Eker is not for everybody because you will have to work incredibly hard during the five day program and many people will not be up to it or don't want to succeed enough. I think the intensity and the activity through out will be pushing the participants to the limit and making it worth every penny.

Harv Eker shares eight wealth tactics in Guerilla Business Intensive Seminar

1. Results Lead To Strategy
The lesson here: don’t think conventionally. Think outside the box. For example, if you are a cab driver, and you earn 1000 per month on an 8-hour shift, if you want to double your salary, you could work 16-hour shifts everyday to achieve your goal. If you wanted to triple your salary, you could– by working 24 hours a day. But if you wanted to quadruple your income, it would be almost impossible.

Don’t limit your capacity by thinking in terms of using your resources, but set a goal and then find ways to achieve it.

2. Business Is As Simple As To ‘K.I.S.S.’
Business, according to Harv Eker, is as easy as KISS.
In other words, Keep It Short & Simple. You can break it down into 3 components:
- produce/buy/create (content/product) Piggy Backing
- sell
- operations/admin

How much time do you spend on each of these things – how much time do you spend on what brings results? The ideal breakdown of your resource and time allocation should be:
- create - 20%
- sell - 60%
- admin - 20%

If you are not selling, you won't make money. If this means that you have to reduce your operations, or outsource, then you should because you only get paid when you sell, not before.

3. The Rich Are Experts
Like Chet Holmes and Joel Roberts have said, find one area of specialty and focus on it. Find one thing and become really good at it. For example, not every project manager should have to spend time figuring out the site structure, setting up an email auto responder, and writing copy. You should professionals for each area of expertise. This way, your company can get more done, in a shorter time, with better quality.

Many of the richest and most successful people started out by making it big in one industry or by becoming an expert in one area, and after their success, they branch out.

4. Create High Price Ticket Items
Let me give an example. Take John and Peter, who are in the same industry. John has 100 customers per day, he makes 30 sales per day, and he has a 30% conversion rate. Peter, on the other hand, has 10 customers per day; Peter makes 2 sales per day, and his conversion rate is 20%.

Yet, Peter is richer and happier than John. Why? Because Peter has chosen to supply good to a market with low competition and more money. If John is selling a standard iPod, and Peter is selling a diamond-plated iPod shuffle, then Peter has a far better deal because even if he sells very little to a few people, he still makes enough to

What expensive products are you selling? You can give an exclusive seminar or a personal coaching program, and use these as your high price ticket items.

5. Piggy Backing Concept
Find someone in your field (or in a similar field) who is willing to buy a large volume of your product at one time, minimizing your marketing efforts and maximizing your income in a short time. They can sell your product in large volumes, for example, if they sell yours complementary with theirs. You can ask them to give away your free samples, and when these customers visit your site, you can up-sell them on the back end.

6. Sell Them Before They Buy
By building a list of interested people, you have higher negotiation power when looking for partners/affiliates. It also means that you can move faster because you can go straight into creating a squeeze page for your already existent and interested list. This is similar to Bob Serling’s Tollgate Method and uses similar advanced JV tactics. By connecting your list to the products they are interested in, you act as a broker.

Harv Eker, for example, offers and charges for seminars a year in advance – a form of ‘selling’ without products, and using the revenue to create/fund products.

7. Focus vs. Scatter
Focus on completing one task at a time. This is not rocket science, but you’ll find that successful and rich people focus on completing one task at a time, then expanding and moving on to the next project. Idea evaluation is very important because without it, opportunities can become obstacles. Every morning, choose to accomplish 3 main goals that will contribute most to your revenue.

8. Processes and Automation
Systematize things and emphasize on processes and automation. Find all the repetitive tasks that take up your time and find a way to automate or outsource them. The definition of a successful business is one that can run without you.

The only drawback is that this opportunity is not for everyone as it costs a lot of money and it is an extremely intensive experience, but life changing some say.

~~~ Life is an adventure where we search for the meaning of the outcome.

Twitting Up and Down

    follow me on Twitter

    The Person Behind this Blog